Amazon Prime Day 2020: What to expect, plus our shopping tips
Amazon Prime Day is just around the corner and for shopping events like this it helps to prepare for it. Amazon's website is inundated with offers within 48 hours. The more you know about Prime Day, the less likely you are to waste your time and money. Engadget's Prime Day coverage keeps you up to date on the best tech deals. However, we also wanted to provide you with some information in advance so that you can be a smart buyer - even if you are "anti-anti". Prime ”and shop at retailers like Walmart and Best Buy.
When is Prime Day 2020?
But first, a very important piece of information: Amazon Prime Day officially starts on Tuesday, October 13th at 12:00 noon and ends on Wednesday, October 14th at 11:59 pm (local time). Prime Day offers are only available to Prime members. Sign up for a 30-day trial before the event starts if you want to take advantage of the offers and sales.
Prime Day Deals - What is on Sale?
3rd generation Amazon Echo Dot
Amazon Prime Day is full of offers across the Amazon catalog so no one can look through them alone. Discounts and sales will also go live during the 48-hour event. While some products may be on sale for a full day, others may only be discounted for a few hours (or while supplies last). This means that after a price drop, you don't want to wait too long to buy an item on your list.
In terms of the variety of offers, Prime Day is always unpredictable. There is no guarantee that any particular item will be available for sale. The devices most likely to hit stores on Prime Day are - you guessed it - Amazon devices. Echo speakers, Fire TVs, Kindles, and other Amazon-made products typically drop to all-time lows on Prime Day, which arguably makes them the best time of year to buy them.
Amazon just announced a number of new Echo, Fire TV, and Eero devices. While we probably won't see big discounts on the latest models (most don't ship until Prime Day), there may be deals out there that save you money if you buy more than one device at a time. The rest of Amazon's devices - the Echo Studio and Kindle Paperwhite, for example - can likely be crossed off your list on Prime Day (and save a ton).
That being said, 2020 is an odd year as Prime Day is much closer to Black Friday and Cyber Monday than ever before. Even after Thanksgiving, Amazon's devices tend to be heavily discounted, and we expect some sales to take place as usual during this time. However, it's impossible to know if Black Friday / Cyber Monday sales will be as good as Prime Day. When it comes to Echo Speakers, Fire TVs, Kindles and the like, we recommend ticking these off your list at the start of the holiday shopping season by taking advantage of Prime Day discounts.
The rest of the deals are a mixed bag. A bit of everything is on offer during Prime Day, which means you will likely see a number of discounts that you are not interested in before you get to the good stuff. In the tech space, the past Prime Days have seen good sales in televisions, monitors, portable SSDs, microSD cards, mobile accessories, headphones, speakers, smart home and kitchen technology (you see, Instant Pot) and more. We also saw offers for brands like Apple, Microsoft and Samsung. This year in particular, we were able to see additional offers for the essentials from home.
How to get the most out of Prime Day 2020
Holding the red gift box on the online shopping concept.
If you want to attend Amazon Prime Day, there are a few things you can do before October 13th to maximize your savings (and minimize headaches). First, if you are not already a member, log into Prime and find out about the offers available to new Prime subscribers. Amazon offers special pricing for students with EBT / Medicaid cards, so you may be eligible for a discounted membership fee.
Next, make a list of the items you want to buy on Prime Day. Yes, it does take some thought, but you will be thankful for it. There's always a chance that you might come across a fancy electric toothbrush and buy it on the fly, and that's fine. But more than ever, most people want their dollars to expand as much as possible. When making a list of the items you want to keep for others (or for yourself), you can stick to the script. Either use Amazon's wish list or write down your list so you can search for important information during the event. You can also sign up to receive notifications when a product goes on sale.
If you'd rather not contribute to the Prime Day madness, you can still make huge savings online. Retailers like Walmart and Best Buy are likely to have their own "Anti-Prime Day" sales events that you can shop at instead. These retailers may even match some of Amazon's offerings. However, given the breadth of the catalog, this may only be the case for items with large tickets.
Engadget will cover Amazon Prime Day from start to finish. So, head back to our Deals homepage and follow @EngadgetDeals' Twitter account to see the best tech discounts as they become available. We also cover deals we find on competing websites so we can let you know about the best sales you can get with Best Buy, Walmart and others over the same period.
Get the latest Amazon Prime Day deals by visiting our Deals home page and following @EngadgetDeals on Twitter.
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