JuJu Smith-Schuster cares more about his brand than the game
The dance coin with the JuJu Smith-Schuster logo has two sides: the winning side and the losing side. The winning site that nobody cared about, including the Steelers opponents. The Losing Side, Weeks 14 and 15, Buffalo and Cincinnati, where fans and opponents were cheered.
JuJu said he's been dancing on opponents' midfield logos since the middle of the season - the hell he's even dancing on the Steelers logo. But it never became a thing until the bills made it a thing. Once the bills made it a thing, every media show ran with it.
In addition to the two-sided coin, there are two camps: the one that cares and the one that doesn't. The older generations of Steelers fans don't know what TikTok is, and if so, it's because of the media - they don't like TikTok or JuJu's dance. The answer to that was simple. Don't watch There are far worse things about this word than JuJu dancing on TikTok to fully immerse yourself in your feelings.
The camp of those who do. Not. Maintenance. that JuJu dances on logos notes that he is a 24-year-old "boy" who plays video games in his traffic jams when he is not working. Posting videos to millions of followers on TikTok is what kids do, and most importantly, it doesn't affect profits or losses.
But the bottom line is that his pre-game antics have become a distraction. Once it became a distraction, JuJu had two options: focus his in-game actions and play games, or focus on his branding and dancing actions on the Bengals logo. He chose the latter. He also finished the game with three catches (six targets) for 15 yards and a fumble that triggered a Bengali touchdown.
Steelers vs. Bengals: 3 Big Takeaways From The Loss
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