Lin-Manuel Miranda, Mike Bloomberg team up to boost Biden in new Florida ad campaign
Former New York City Mayor Mike Bloomberg is working with Hamilton creator and star Lin-Manuel Miranda on a new publicity campaign for Puerto Rican voters in Florida - part of billionaire Joe Biden's $ 100 million commitment to help help the Sunshine State win November.
The latest boost comes when Biden is stuck in a tight race with President Donald Trump in Florida, a state that the President won in 2016, but struggles to win the popularity of former President Barack Obama and Hillary Clinton with Latino voters in the To reach state.
The first ad in the $ 500,000 promotion, which will run on Spanish-language television networks in Tampa and Orlando on Thursday, will highlight Biden's work on the Affordable Care Act and the post-recession economic recovery as Vice President, while also focusing on his commitment to aid Puerto Rico's recovery from the damaging hurricanes and ongoing economic crisis.
"We have to vote for Joe Biden as president so that he can help unite the country, grow our small businesses, and respect and help the Puerto Ricans on the island," Miranda said in the ad.
MORE: Confidence in the economy strengthens Trump in Florida and Arizona: POLL
The award-winning actor, director and musician behind "Hamilton" and "In The Heights" will also work with Bloomberg on a series of upcoming Spanish and English language radio commercials for the campaign with United for Progress PAC, a progressive political action committee focused on mobilization by Latino voters. The ads will run until election day.
Bloomberg has already used part of its $ 100 million pledge in Florida to help with the voting effort aimed at attracting and mobilizing Latin and black voters in Florida for Biden.
He has already spent tens of millions on television advertising across the state to attack Trump's record on the coronavirus and efforts to overturn Obamacare, as well as his history of critical comments about Puerto Rico and its leaders.
A recent Quinnipiac poll found that Biden leads Trump at 51% to 40% among likely voters, with Biden with Hispanic voters ahead of the president at 51% to 37%.
Another poll by the New York Times and Siena College found that Biden leads Trump with 47 to 42% of likely voters and 58 to 34% of Latino voters.
Trump, who beat Clinton in Florida by 49% to 47%, is hoping to win the state in GOP with a strong showing among Cuban voters who traditionally oppose Republicans and have helped Republicans win narrow victories nationwide in recent years. Holding hands.
PHOTO: Former New York City Mayor Mike Bloomberg, Democratic presidential candidate, shakes hands during a campaign rally in West Palm Beach, Florida on March 3, 2020. (Lynne Sladky / AP, FILE)
Cuba's turnout is among the highest among Latin American voters, according to Pew, accounting for 29% of the electorate in Florida in 2018, followed by Puerto Ricans who made up 27%.
Both campaigns have focused their resources and candidate time in the final weeks of the race in the state. Biden stopped in Miami on Monday to try Cuban and Haitian American voters.
Democrats believe that a Biden victory in Florida - which is more likely to produce results than other battlefield states, given the postal voting processing rules on election night - could deny Trump a viable path to 270 electoral votes and a second term in the White House.
Lin-Manuel Miranda and Mike Bloomberg have teamed up to support Biden in a new Florida ad campaign that was originally published on abcnews.go.com
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