The founder of CrossFit — who just exited the CEO role amid controversy two weeks ago — is now selling the iconic gym brand
CrossFit founder Greg Glassman, who stepped down as CEO on June 9, is expected to sell the company on social media as part of a deal to be completed next month.
The new owner will be Eric Roza, owner of the affiliated CrossFit Sanitas gym in Boulder, CO.
"It is time for the founder to say goodbye and find other creative opportunities. I firmly believe that Eric Roza, owner of CrossFit Sanitas, can effectively lead CrossFit Inc into this new world," said a statement the CrossFit Twitter account attributed to Glassman.
Roza was former CEO of Datalogix, a consumer data collection startup that was sold to Oracle in January 2015.
Greg Glassman, far right.
Linda Davidson / The Washington Post via Getty Images)
Roza will assume the position of CEO of CrossFit and replace Dave Castro, the former head of CrossFit Games, who was appointed CEO earlier this month.
Business Insider published an investigation on June 21, in which former employees claimed that the culture of the workplace degraded women, took retaliatory measures, and were dominated by fear of coming down on the bad side of Glassman.
Business Insider is waiting for a comment from CrossFit and will update this post accordingly.
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