These Are the Items That Are Selling Out as COVID Surges, Research Shows

In the early days of the coronavirus pandemic, there was a heavy rush for certain products, making it harder than ever to come across basic needs like toilet paper or Lysol wipes. Now that COVID numbers soar above record highs hit this summer, new research suggests shoppers are preparing to hit the stores hard again to make sure their homes don't run out of things they need to get through. Read on to learn more about which items are sold out in the wake of the surge in COVID and to find out why Petco took this controversial product off the shelves.
A recent survey by data services company Inmar Intelligence, published October 27, found that customers learned from the troubled days when the novel coronavirus first began to shut down businesses and keep people at home. Their report shows that 57 percent of respondents say they replenish the stocks they started in the spring - and they said what they were buying up in particular.
"The survey results show that the majority of shoppers are likely to go to grocery stores to store goods," said David Mounts, chairman and CEO of Inmar, in a statement. "At the start of one of the busiest shopping seasons, it will be important for retailers not only to prepare for this new surge in demand, but also to add value to customers during this time of crisis to increase trust and loyalty."
Which items did the respondents say they wanted to buy in bulk? Read on to find out and count to the most common answer. For more information on things that you won't be seeing in store anytime soon, see Nordstrom Just Became the First Retailer Banning These Products.
Frozen dinner
Marie Callender's frozen food
While not among the first products during the first wave of the pandemic, frozen meals were one of the new products, 45 percent of which said they would stock up this time around. And there are already signs that people are filling their freezers: According to sales figures for the first quarter of fiscal 2021 (which ended August 30), frozen food conglomerate Conagra Brands, Inc., which also includes popular Marie Callender's, Healthy Choice and EVOL recorded organic sales growth of 15 percent.
During the first wave of the pandemic, basic cabinet supplies may not have been as scarce year round, but 45 percent of respondents said dried pasta was one of the products they are likely to pick up more during this time. For more information on the metro areas that may have inventory, see These major cities are showing signs of another lockdown.
a selection of nuts, pretzels and snacks
To prepare to stay home more often, you need to buy more than just what you need to make the most important meals of the day. 45 percent of respondents cited simple snacks as something they will be aware of buying more as the new wave of pandemic hits.
Paper towels
Display of bounty paper towels
As COVID cases rise, so come tighter cleaning schedules - and with them, increased demand for cleaning products, including paper towels. The Inmar survey found that 52 percent of respondents plan to buy up a large supply of paper towels to clean up clutter while stuck at home. The latest areas where the virus is rising can be found in the 7 new COVID hotspots in the US.
Disinfectant wipes
Clorox disinfectant wipes on store shelves
Buyers may have loved Clorox Wipes before the pandemic broke out, but they really took it in when the great fall of Spring 2020 began. In fact, the product became so popular that Clorox CEO Benno Dorer told Reuters in August that the brand's disinfectant wipes would probably not be fully restocked in stores until 2021, calling them "the hottest item in the business right now". In the Inmar survey results, 53 percent of shoppers said they would stock up on towels, although we've since learned that COVID is unlikely to be transmitted across surfaces.
canned goods
Myths About Canned Food Health
Priceless for their incredibly long shelf life and ease of preparation, canned food is a must when it comes to keeping a supply of supplies to hold your own in an emergency. That's probably why 54 percent of respondents said they bought them in bulk. And while everything from soup to sauce can be packaged this way, keep in mind that with the first wave of the pandemic, certain canned foods went faster than others - especially canned corn. Sign up for our daily newsletter for more information about the virus.
Hand sanitizer
Woman choosing between hand sanitizer in store
It's no surprise that 57 percent of those surveyed want to get their hands on disinfectants. The Centers for Disease Control and Prevention (CDC) have long touted it as an easy way to kill germs in public and when you can't make it to a sink with soap and running water. Hopefully the surge in demand months ago will help avoid the same major bottlenecks that caused the first wave of coronavirus. To make sure your bottle does the job, check out 5 Mistakes You Still Make When Choosing a Hand Sanitizer.
Toilet paper
Kirkland toilet paper stack at costco
The all-too-important product, which was worth almost gold in the first days of the pandemic, isn't exactly a product that is going out of style or can be replaced. Perhaps this is why 67 percent of those surveyed said that they "currently and will continue to store toilet paper" when the COVID surge sets in in winter. For more information on places where more severe COVID containment measures may be taken, see These Conditions Are Showing Signs of Another Lockdown.

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