Under Armour Founder Sells Historic Georgetown Mansion at Big Discount

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Kevin Plank, the charismatic founder of Under Armor and recently deceased CEO, and his wife Desiree (née Guerzon) have finally unloaded their sophisticated home in Washington, DC - albeit at a high discount. The 200-year-old federal-style mansion was sold for $ 17.25 million, well below the $ 29.5 million originally claimed, but still a large number for the Georgetown market.
The mysterious buyer appears to have paid in cash, although his identity remains hidden behind the so-called Priory Holdings Trust, an enigmatic entity that stems from a CPA office on the outskirts of Dallas, Texas.
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According to records, the Planks acquired the property in summer 2013 for just under $ 8 million. At that time, the stately house from 1810 offered a luxurious but stylistically banal interior with plenty of beige furniture and dark brown hardwood.
Over the next few years, the billionaires spent tens of millions on a full home renovation, including $ 1 million just for installing a £ 22,000 marble staircase made of the same marble used for the Thomas Jefferson Memorial . Each room has been crafted with designer quality furniture and finishes, and the project has been overseen by Baltimore-based designer Patrick Sutton and the Pyramid Builders of Annapolis.
The 12,000-square-foot building is located on one of Georgetown's many tree-lined streets, and stretches for almost half a block of first-class facade with a partially ivy-covered exterior. There are eight bedrooms and a total of 10 bathrooms inside, spread over three full floors of living space.
A baronial living room offers floor-to-ceiling windows and a coffered ceiling with gray lacquer inserts, while formal living and dining rooms offer more intimate spaces with large fireplaces and comfortable chairs. The vague kitchen in the style of restoration hardware offers space for large events with a limousine-sized central island and a whole range of restaurant-quality appliances.
Each of the eight bedrooms has its own decorative theme. One of them is wrapped in shiny black hardwood, while the other has more soothing sea foam gray tones. Master keeps things simple and chic with pure white walls, medium brown hardwood floors, and a marble fireplace, while the adjoining bathroom has a steam shower and separate tub.
On the lower level of the house is a decadent media / game room with blood orange carpet and a gray tufted couch served by a backlit, art deco-inspired bar. Other luxury rooms include a large gym and a wine cellar.
Outdoors, the 0.33 hectare property is lush with lawns, evergreen trees and rows of perfectly cut box trees. In a shady corner of the property there is a pool on a sports street, which is surrounded by a terrace and offers enough space for several people who want to enjoy a relaxing afternoon by the pool.
Michael Rankin and Lydia Travelstead of Sotheby's International Realty held the listing; Rankin also repeated the buyer.
Start gallery: In Kevin Planks Georgetown Mansion
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