ViacomCBS Bets $5 Billion That Paramount+ Can Compete With Disney and Warner

ViacomCBS is betting $ 5 billion that the Paramount name will weigh the same as a Disney or even an HBO. With the launch of its Paramount + streaming service, being redesigned from the ashes of CBS All Access, ViacomCBS joins a crowded streaming field. Paramount + is partnering with HBO Max and Disney + on valuable IP and film exclusives to get consumers to pay a monthly fee. Given that the streaming space has seen five new starts (and one sacrifice) in the past 15 months, Paramount + has to climb a bigger mountain than its signature logo to survive in an extremely crowded area. "They are definitely late in the game, but there is no way they are out." Hey, at least they're ahead of Sony and Lionsgate, right? "Jeff Bock, senior box office analyst at Exhibitor Relations, told TheWrap." It will always be about content. If you can continue to attract audiences, especially with Star Trek and SpongeBob, you have a valuable IP. " Also Read: Here's Everything ViacomCBS just announced comes to Paramount + Outside of "Star Trek" one might wonder if Paramount + has anything that ranks on par with a Disney Marvel Studios or WarnerMedia's "Game ... "approximates.
Read the original story ViacomCBS puts $ 5 billion that Paramount + can rival Disney and Warner on TheWrap
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