‘Wonder Woman 1984’ Will Try To Use Whatever Remaining Superpowers Over Christmas For Starving U.S. Exhibitors – Box Office Preview
Typically, we avoided the weekend box office preview during the pandemic, as nothing could pump out of the potential ticket sales prospects. Warner Bros. '1984 release of the sequel Wonder Woman, valued at $ 200 million, earned a line, however, especially with its unorthodox cinema day and date HBO Max streaming schedule on Christmas Day.
Don't expect much, pretty much the domestic box office outlook, and that really has nothing to do with the HBO Max plan or the quality of the Patty Jenkins-directed film, which is equally, if not significantly more, in its 2017 first episode supplies. Any lackluster box office results - and they are compared to the glamorous US $ 103.2 million domestic launch of the first film - are attributed to the U.S. / Canada exhibition structure severely disrupted due to COVID.
Far fewer theaters are currently open than in Tenet's time: 40% of the 5.5K offer (around 2,300 theaters) compared to 65% at the end of August. Canada is essentially closed with only 40 cinemas open in the Great White North. Warners booked the Gal Gadot-Chris Pine feature in as many theaters as possible - 2,150+ - (up from 4,165 theaters when the first film opened on June 2, 2017), which is a 3-day price of US $ 10 according to industry estimates -Dollars will mean M will be close, give or take. These few exhibition boosters in WW1984 include 175 Imax auditoriums, 375 premium large format locations and 90 drive-ins, including 22 in California and 11 in the greater Los Angeles area. Through the following Sunday, January 3, the industry forecast for World War I is between $ 20 million and $ 25 million. But do you know that if the movie doesn't hit those numbers, which wouldn't be shocking, it's just because no one is in the mood to go to the cinema during COVID. The only region in the US that does business is the South. In hindsight, when Tenet first opened, who knew that we would be worse off?
Last weekend's box office, led by Monster Hunter, a non-runner from Sony / Screen Gems, at $ 2.2 million, delivered just an industry weekend of $ 7.7 million per comscore. Anything the WW1984 can spray is very much appreciated by the cinemas. If Croods: A New Age played on Black Friday weekend, that meant a total of $ 13.06 million. Weekend, and that was the start of the exhibition's cancellation in this final part of the 2020 pandemic.
WW1984 already faded away at $ 38.7 million from 31 markets when it first launched overseas, with China unimpressed by DC movie, accounting for 48% of that total or $ 18.7 million. The Rotten Tomatoes Score has dropped from 89% on December 16 to 80% now as freshly certified, as opposed to 93% as freshly certified. In this environment, however, COVID is the obstacle to ticket sales, not RT. WW1984 will air in both theaters and HBO Max for the first 31 days. It will remain exclusive to theaters from days 32 through 61 of its release before moving to a regular Windows Home Entertainment downstream.
While we've extensively analyzed the serious damage the Warners-HBO Max 2021 plan will have to the box office in the long run, it's difficult to determine how much of the B.O. HBO Max is going to steal from theaters with WW1984 in this case. How is that? Because much of the country's theaters are closed, including DMA drivers Los Angeles and New York and the second largest chain Regal. To create a feature that could be seen by as many people as possible, Warners went with the theaters and the HBO Max plan. As a one-time anomaly and exception, the rollout for WW1984 makes sense for many distribution and exhibition sources for the pandemic. It's the entire 2021 release schedule that's apocalyptic in the long run, either for theaters, Warner Bros., or both. The idea is that even if WW1984 does well above average during the holidays, part of it may be due to the fact that the general population is not entirely aware that they can get the movie for free (if they are an HBO subscriber) on HBO Max can watch Although TV spots for the DC sequel announced in recent trailers that the film would be shown in both formats - a big change from the Warner Bros. ending slogan in the DC fandome trailer spot “Only in theaters ”.
Warners no longer wanted to keep WW1984 after changing the release date several times. Originally the image was set to November 1, 2019, then moved to June 5, 2020 before the pandemic turned this upside down a few times with dates from August 14, then October 2, and finally Christmas Day. WarnerMedia claims they are finally releasing WW1984 for the fans. So far, however, Marvel fans have no problem waiting for the first Disney MCU film after Avengers: Endgame, Black Widow in April 2019, which is currently set to release on May 7, 2021.
Wonder Woman 1984 has to share the marquee in theaters with reduced capacity at 1,900 locations over the weekend on Christmas Day with the civil war story News of the World by Universal, staged by Paul Greengrass. Tom Hanks plays a Civil War veteran who agrees to hand over a girl, taken years ago by the Kiowa people, to her aunt and uncle against her will. They travel hundreds of miles and are at great risk looking for a place where both of them can call home. Rotten tomatoes is 88%. The studio has hopes for the season for the film. The picture should cost about $ 4 million plus or minus.
Uni’s sister label Focus Features has the crime drama Promising Young Woman, which exploded at Sundance and earned high praise for Carey Mulligan, who plays against her type of good girl as a woman who seeks male prey, fueled by a tragic event in her past. The feature, written and staged by Emerald Fennell, 92% certified fresh, should cost around $ 2 million in its broad version. Both pictures are part of Uni’s short-window PVOD share deal with exhibition.
Roadside Attractions has Matteo Garrones Pinocchio in use at 750 locations, which represents the second round of Oscar winner Roberto Benigni with the Carlo Collodi IP, this time as Geppetto. He played the title role in his 2002 film, directed by star / director Life is Beautiful. Pinocchio has already been published abroad for USD 20.4 million, 84% of which comes from the Italian homeland of the picture (or USD 17.1 million). Roadside had the YA drama Words on Bathroom Walls when the theaters reopened during the August pandemic, which debuted at 924 locations at $ 433,000 from August 21-23, and its state run at $ 2.5 million finished.
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